I am re- re – posting because we are having technical difficulties on this side of the computer. This should do it.
Welcome the talented, energetic writer and personal historian Karen Sackowitz. She has graciously allowed me to interview her about her work. Karen is a prolific writer, business owner and busy mom.
Karen says she was born to be a writer and has done so for the majority of her life. Her personal writings eventually led her to open Sackowitz Communications and most recently, Your Stories Ink which highlights writing personal histories of very interesting clients.
PurelySimpleWords (PSW): Welcome Karen, thank you for sharing your experience with me and my audience.
Karen Sackowitz (KS): Thank you for having me.
PSW: You and I met at an Association of Personal Historians meeting a few months ago and I was immediately impressed with your energy and enthusiasm. I know you are passionate about writing and helping people through your talents. Tell me: what do you like about your work?
KS : Certainly, I have been doing a bunch of different types of writing including freelance commercial writing and marketing materials mainly for healthcare clients. I am also a freelance journalist writing for publications and magazines like the Boston Globe, Hartford Business Journal and Wilton Magazine which is in my town here in Connecticut. I also have my personal history business, Your Stories Ink.
The common theme between all of them is learning. I am insatiably curious and I love learning about things. For example, in the healthcare writing I may learn about a new surgical procedure, which is fascinating. I write the web copy for the hospital so their patients can get on line and understand what they might experience. I am learning about it and it is energizing for me.
PSW: Tell me about your journalism work.
KS: The journalism work is about meeting people and learning about their background and specialties. I did a story about a man for the Hartford Business Journal as a business subject – he was a funeral director and running a family business. I ended up talking to him for almost two hours because he is a fascinating person. He was passionate about his work, he went above and beyond for the families he worked with. He took his role serious and personally which he openly showed. This is the stuff that really gets me jazzed. I like to learn about business but especially about the people behind the business. This lead me to Your Stories Ink which is straight out “People” – tell me your story.
Whether you traveled around the world or didn’t, everybody has a story. Now I just get to listen and learn about them and be curious. The more curious I am and the more questions I ask benefits my client because they will learn more and more about the person they are capturing through personal history. I just love meeting and learning about people and their lives. This interest has come to me in many forms and that’s what keeps me going.
PSW: Bravo on your work, I know your are a very busy Mom and and entrepreneur. How do you have time to do all you do?
KS: I multitask where necessary. My husband accuses me of thinking I can bend space and time and I say because I can – what’s the problem. Kidding aside, I have learned to enlist help. When you start a new business it can be difficult because you hang on to every penny and end up doing everything yourself. Sometimes its just not possible to outsource anything, but I realize that outsourcing can come in the simplest form. Like a babysitter for eight hours a week so I can focus entirely on my business or write without distraction or interview someone. I make little investments here and there, like enlisting help where I can. I am here in F airfield County, Connecticut and my husband works in New York City so he’s not around much during the week. If I am going to have a business, clients and two young children it makes sense to hire help.
PSW: I see on your list of services you have experience writing speeches. What speeches have you written?
KS: Yes, I have written speeches. Some were for healthcare professionals who have been up for awards. I’ve written nomination as well as introductions for when they get up on stage and accept the award. Again it’s all about telling their story.
PSW: You have worked on many writing forms. What do you like to do the best?
KS: Right now I am really focused on the personal history part of my business because I am trying to build it. I have met the most fascinating people over the past few months just by putting the word out.
I met a man who started a tiny little dance school around here 50 years ago and now it’s a big chain of dance schools. Everyone knows him. Now I am learning his story. I met a former actress who is in her 80’s. Some stories don’t have to be flashy either. I have one client that is in the beginning stages of dementia, she said she did not know why her daughter wanted me to talk to her and that she really does not have a story. I answered with: Really? Because from what I understand you raised two girls on your own and worked three jobs to do it and you survived breast cancer. Let’s start there. That’s what I like about it too – making people realize that they have a really interesting story. People think they don’t but everyone does. That’s what I am really focused on and I love it.
PSW: What kind of product do you offer your clients? Will you put their story in a book or article?
KS: I am focused on books, I enjoy the written word so I have packages that start with typed manuscripts all the way up to professionally produced hard cover books with a jacket. We can incorporate photos or have a professional photographer. There are so many production options today that the book can be personalized and the client can order one or more books.
PSW: How do you balance your busy family and work life?
KS: Luckily I live in a small town so my children’s activities are within ten minutes of each other. I make sure I see my great group of friends, a girls night out or meet for coffee. I make social time everyday.
PSW: Are you still active with the group “Over 40 Females”?
KS: It’s been a while but they are a good group because they have interesting speakers and they go around the room giving you the opportunity to do a 30 second elevator speech. Also everyone gets a gift bag. You can put your promotional material in the gift bag. Your promotional material goes home with everyone. It’s a great opportunity to network too. I joined the speakers bureau which allows me to speak at an event. I realize public speaking is a huge marketing opportunity also.
PSW: You are doing great work, is there anything else you would like to add?
KS: I am pretty lucky to do what I do. I work for myself, meet great people all the time and I’m glad you are going to tell people about it.
PSW: Thank you again Karen for sharing your time and expertise with us. Good luck in all your endeavors.
Karen is an inspiration to me with her courage to be seen, show her talents and organize her professional and home life.
You can read about and contact Karen Sackowitz at: karensackowitz.com, Karen Sackowitiz Communication and Your Stories Ink on Facebook.com.